Creating Synergy Podcast

 

Creating Synergy brings you engaging conversations and ideas to explore from experts who help businesses adopt new ways of working. Discover innovative approaches and initiatives, new ideas and the latest research in culture, leadership and transformation.

 

 

MARCH 23, 2023

#99 - Kelly Jamieson CEO of Edible Blooms on Breaking the Mold: Secrets to Entrepreneurial Success and Female Empowerment in Business


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Discover the Power of Resilience, Passion, and Innovation in our Latest Episode of the #CreatingSynergyPodcast!

Join us for an exciting and insightful conversation with Kelly Jamieson, the inspiring CEO of Edible Blooms. In this episode, we explore Kelly's unique entrepreneurial journey, from her early career in London's magazine industry to building her thriving business in the world of Edible Blooms.

n this must-listen episode,  🎧 Get ready to learn about:

🔸 The inspiration behind Edible Blooms
🔸 Her unique career path, her experiences in scaling a business, and the importance of hustle and persistence. 
🔸 The challenges and benefits of being a female founder today and the pressing issues faced by female founders, such as the funding gap for women-led businesses in Australia
🔸  Their decision not to enter the US market (for now) 
🔸 The importance of staying engaged during the process of change.
🔸 Striking the balance between the desire to be liked and the desire to succeed
🔸 Encouraging and supporting women in business, from idea to commercial success

Don't miss this inspiring conversation with Kelly and hear how she broke the mold and turned her passion into a thriving business. 💥

Tune in now!

TIMESTAMPS:

11:14 Working in magazines in London and the UK.
16:36 Where did the idea come from for the podcast?
21:30 Diversity is highly sought after these days.
27:03 What holds people back from starting a business?
29:31 How did you get to the point where you had to hire someone?
34:18 How she got her first paying customer.
36:48 The importance of hustle hustle hustle.
41:47 Why do you decide to go into state when you can’t even get a loan?
46:45 You don’t have to be the entrepreneur.
54:11 Change is an iterative process, as long as you keep the people engaged.
56:10 What advice do you give to young entrepreneurs now?
1:00:41 Why Edible Grooming doesn’t want to go into the US market.
1:05:12 The desire to be liked vs. the desire to be liked.
1:11:02 What are the challenges that come with being a female founder?
1:15:38 Women are not getting enough funding in businesses in Australia.
1:19:38 How do we get women from idea into actual commercial?
1:24:14 Is there a benefit for the mother to stay home for the first time?
1:28:46 What’s the future looking like for edible blooms?

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Guest Info


 

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Kelly Jamieson: Entrepreneur, Innovator, and Joy Maker

 

Kelly Jamieson is the co-founder of Edible Blooms, the award-winning online retail gift destination she started with her sister Abbey in 2005. As an early pioneer of e-commerce in Australia, Kelly has led Edible Blooms to numerous accolades, including the 2022 Canstar #1 Online Gift Delivery Company for Australia, Telstra Business of the Year for Australia, and SA Business Woman of the Year.

 

With a passion for spreading joy and connecting people, Kelly has grown Edible Blooms into a thriving business that delivers smiles every two minutes daily across Australia and New Zealand. In her spare time, she enjoys adventurous activities, indulging in chocolate challenges, and dancing with her two children.

 

Kelly's 15+ years of business experience have taught her valuable lessons, such as the importance of learning from mistakes, embracing the marathon of success, not taking oneself too seriously, working hard, and loving what you do.

 

As an expert in resilience, business development, entrepreneurship, women in business, startups, marketing, and keynote speaking, Kelly is eager to connect with like-minded individuals and share her insights. If you resonate with her mission to make the world a more joyful and connected place, reach out and introduce yourself – Kelly would love to hear from you!

 

Connect with Kelly Jamieson

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Host Info


Daniel Franco

Daniel Franco

Daniel is a 'People Collector' kind, a steadfast optimist who believes that the power of trusting relationships is foundational to our bright future. He believes that the world is a better place when we work together. Besides being the Director of Synergy IQ, Daniel is the Host of the Creating Synergy Podcast and rises up every morning with the vision that he can help leaders create a business where their people feel safe, inspired and fulfilled.

Say hello to Daniel on LinkedIn.

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